Private Coaching

    Business · Wellness · Freedom

    Most coaching programs focus on either business or wellness. Sandee's system integrates both — because if your health, freedom, and clarity aren't in order, your business will always suffer.

    Apply Now
    Coaching Guide Cover

    See What It's Like to Work With Sandee

    Download our coaching guide to get a closer look at our process, philosophy, and what you can expect when you partner with Sandee.

    Meet Your Coach

    Why Sandee?

    Sandee Payne isn't your typical real estate coach. She's a high-producing agent, a systems builder, and the winner of Tom Ferry's 100 Listings in 10 Months challenge — proving that her methods don't just sound good, they work in real life.

    With a background in interior design and over a decade of experience in real estate, Sandee built her career on strategy, hustle, and an unshakable commitment to doing the hard work that gets results. Her signature systems for expired campaigns, SOPs, and lead generation have helped agents scale from scattered to systemized.

    But Sandee's coaching doesn't stop at business. She believes that true success means nothing if you're burnt out, unhealthy, and missing the life you're working so hard to build. That's why her program blends proven real estate strategies with accountability in health, wellness, mindset, and time freedom.

    Clients who work with Sandee quickly discover that she's not just a coach — she's a partner in the process. She brings energy, clarity, and a no-excuses accountability style that will push you to follow through on what you say you want, while giving you the tools to make it sustainable.

    The Process

    How It Works

    We'll start with weekly hand-holding to build habits, then transition to a bi-weekly rhythm as systems take over.

    Kickoff

    Strategy Session

    60–75 min

    Full audit of your business systems, health habits, and calendar/time usage. We'll create a custom 12-month roadmap with business + wellness milestones and set up simple trackers for KPIs, health habits, and time-blocking.

    Phase 1

    Foundation & Habits

    Months 1–4

    Weekly 30–45 min coaching calls to install daily business/wellness habits, launch your expired listing campaign system, and start building core SOPs. You'll submit weekly action steps + accountability trackers.

    Phase 2

    Execution & Scale

    Months 5–12

    Bi-weekly 60 min calls with deep dives into advanced strategy — expanding expired systems, adding lead channels, scaling your SOP library, and freedom/time-blocking recalibration every 6–8 weeks.

    Your Milestones

    Every week you'll be accountable, every quarter we'll measure, and every year you'll transform.

    Month 6

    Consistent listings + wellness rhythm

    Month 9

    Expanded SOP library, systems running smoother

    Month 12

    Sustainable business + personal freedom model, clear plan for next year

    Investment

    Choose Your Coaching Experience

    Standard Coaching

    Weekly → bi-weekly private coaching calls

    KPI & wellness trackers

    SOP templates & frameworks

    Weekly check-in reminders

    Quarterly progress reviews

    Resource library (time-blocking, lead gen, mindset tools)

    Perfect for agents and entrepreneurs who want proven systems, accountability, and balance without over-committing financially.

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    Most Popular

    VIP Coaching

    Everything in Standard, PLUS:

    Priority Access: 24-hour response time for texts/voice memos (Mon–Fri)

    Monthly Deep Dive Report: Written review of trackers with personalized recommendations

    Extra Call Bank: 4 additional 30-min calls per year for when you need extra support

    Exclusive Resources: Advanced SOPs + marketing campaign scripts not in Standard

    Annual Business & Life Review Day: Half-day strategy session at month 12 to design next year's roadmap

    Perfect for high performers who want premium access, advanced tools, and a more hands-on coaching experience.

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    What You Receive

    Kickoff Assessment & Roadmap

    Weekly Trackers: Business KPIs + Health/Wellness habits

    Quarterly Progress Reports: Success review, adjustments, next steps

    SOP & Campaign Templates (rolled out as needed)

    Custom Time-Blocking Plan that evolves through the year

    Expectations & Boundaries

    Coach Commitment

    All scheduled calls (weekly → bi-weekly)

    Review + feedback on submitted trackers/assignments

    Resource library access (SOPs, templates, time-blocking guides)

    Accountability reminders + one short weekly check-in

    Your Commitment

    Showing up to all calls on time

    Submitting trackers weekly before calls

    Completing agreed-upon action items

    Maintaining openness, honesty, and communication — no ghosting

    "Most coaching programs focus on either business or wellness. I've designed a system that integrates both, because if your health, freedom, and clarity aren't in order, your business will always suffer. This is about building both — at the same time."

    — Sandee Payne

    Agent Success Stories

    "Sandee has a gift for pulling back the layers and showing you how everything really works — the structure, the systems, the marketing, and most importantly, the mindset. Even after 15 years in real estate, I found myself learning and growing in ways I didn't expect. I went from averaging 50 listings a year to listing 72 properties as a solo agent — all thanks to the structure and focus Sandee helped me create."

    Jackie Weisenburger

    Jackie Weisenburger

    REALTOR

    "A BIG Thank you to Sandee Payne for her commitment to follow thru with us as we navigated the last 12 months of life in building our businesses! Can't put a price tag on the valuable content in this binder! So let's give SANDEE a BIG thank you for all of this valuable material and encouragement that helps us build our business!!!"

    Janet Arns

    Janet Arns

    REALTOR

    "I have officially surpassed my active listings in all of 2025! I signed and put live THREE listings. I have 19 LISTINGS IN THE IMMEDIATE PIPELINE!!! Thank you for opening my eyes to what I could accomplish with a little intentionality!"

    Jennifer Kenney

    Jennifer Kenney

    REALTOR

    "I feel like I have hit the lottery with this challenge and I just want to say Thank you to each of the coaches for your time and for all that you are pouring into us on these calls. So grateful!"

    Amie Pravel

    Amie Pravel

    REALTOR

    "I was feeling so overwhelmed with building the expired system… then I did exactly what you mentioned. Reminded myself to take this, day by day and week by week. I'm doing the work, it will pay off. Affirmations, Meditation and journaling are keeping me going. We got this!"

    Claudia Inoa

    Claudia Inoa

    REALTOR

    "The Zoom call with all the agent shares really hit home. It felt like they were speaking directly to me. This 02100 Listing Challenge is exactly the reset I needed. It's reminding me that growth doesn't live in comfort. It's waking up the fire that built this business in the first place."

    Dianne Needle

    Dianne Needle

    REALTOR

    "I'm super excited to do this challenge. I've been in the business for 4 years and I'm a solo agent who just hired an executive assistant. I feel like this is going to give me some of that all while taking my business to the next level. I also love a good challenge!"

    Rameal Cooper

    Rameal Cooper

    REALTOR, Iowa

    "Sari and I just finished Sandee Payne's 12-month "100 Listings in a Year" training, and it has been life-changing for our business and personal growth. Sandee's guidance on FSBOs, expireds, and social media gave us tools we'll use every day. She's supportive, motivating, and truly cares about helping agents succeed. We've seen real improvements and highly recommend her to any REALTOR who wants to scale their business and knowledge."

    Greg & Sari Trout

    Greg & Sari Trout

    REALTORS

    Ready to Build Your Listing Business?

    By following this framework, you won't just grow your listing pipeline and lock in systems — you'll also have better health, mental clarity, and freedom to enjoy life while scaling your business.

    Call or text: 254-383-0623

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